Every surface, every format, one brief. On-brand by default.
For · Cross-functional teams shipping a coordinated launch across many surfaces
A product launch is one message hitting many channels in a coordinated window: announcement post, social grid, email heroes, paid ads, Product Hunt assets, in-app banners, partner co-marketing. Brandflux ships the full asset set against the same Brand DNA, with image and caption paired, in one campaign that approval rounds and the DAM organize around.
Why this is hard today.
Launches scatter. The hero image lives in Figma, the social variations live in Canva, the email hero lives in the ESP, the Product Hunt graphic lives on someone’s desktop. Approvals happen in five Slack threads. Launch day finds two assets off-brand because two people interpreted the brand guide differently. The post-launch retro can’t answer "which version actually shipped where" because the answer is in five tools.
How Brandflux fits.
One campaign, every surface.
A Brandflux campaign holds every brief tied to the launch: announcement, social, email, paid, partner. Every brief inherits the same Brand DNA, the same Brand Audience, and the same Channel Audiences per channel. Cross-surface consistency is the floor, not a heroic effort.
Direction-level rules keep the launch coherent.
Set the launch direction once (hero visual treatment, headline voice, color emphasis, copy framing). Every brief in the campaign inherits the direction unless you fork. The brand stays coherent across 40 assets and 6 channels because the conditioning is shared, not copied.
Approvals route through one campaign owner.
The campaign owner reviews everything tied to the launch. R0 / R1 / R2 rounds keep the cycle short. Guest reviewers (Professional and Studio) let PMM, legal, and the CEO weigh in on magic-link without paying for a seat.
Post-launch retro is searchable.
Approved masters file by campaign, channel, format, and performance tag. Three months later when you build the retro, "everything we shipped for the September launch" is one filter, not an archeological dig.
Small Team. $79/mo
Right for most launches: approvals, shared library, 600 credits, 4K export. Move to Professional ($149/mo) if you need guest reviewers for stakeholders.
Use-case questions.
Other use cases.
How Brandflux fits other ICP scenarios we cover in depth.
Try it with your brand.
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